Architecture
Documents & visual language
A house style for reports, memos, letters, slides and the web.
How a document looks is part of what it says. We keep one visual standard for every document class, drawn from a few quiet design traditions, and we write in plain English. A page should carry its message with room to breathe.
House visual standards
Type, ink, margins and layout for each document class.
- Visual standard for client documents
- Equipment selection deck
Plain English writing
Documents that a facility owner reads once and understands.
- Writing rules in the tools
- Client review requests
Web presence
Small, fast websites that say what a practice does.
- Practice website
- Community association site
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